Pink Is The New Black!
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Photo Credit | Hanan Abdu (hananscorner)
The
Barbie Movie just released over the weekend, and it is undeniable how big the
campaign was leading up to it. Before the launch of the film, the cast went on
a global tour where we recently saw them visit London for the UK premiere,
along with the many British influencers who were in attendance – dressed in
Barbie (or Ken) attire of course!
I think despite Barbie being portrayed as the usual blonde skinny white woman, played in the film by Margot Robbie, the campaign has seen all women celebrating the Barbie Movie, no matter race, shape, size or background – social media has been an explosion of pink as women embrace their own portrayal of Barbie. Muslim women Instagram and fashion influencers have shared their Barbie inspired outfits all over social media, whether it be a fuchsia pink hijab or pastel pink abaya!
...women just want rock an all pink outfit and know they don’t need to be white blonde or skinny to be pretty, and I’m here for it!
‘Barbie energy’ can embody anyone, and it seems that the Barbie campaign has inspired that on social media – women just want rock an all pink outfit and know they don’t need to be white blonde or skinny to be pretty, and I’m here for it! We can all be Barbies – beautiful, diverse and empowered.
Therefore I do think Margot Robbie was the right casting for Barbie, while beauty standards should not be white, blonde and skinny, and the diversity of ethnic minority women needs to be represented, there is the right time for it as we’ve recently seen with the casting of Ariel played by Halle Bailey and how significant that has been for young black girls. We’ve also seen the role of Ms Marvel who is a Pakistani Muslim girl superhero, so we seem to be moving in the right direction which is great and I think the Barbie campaign has been fun for ALL women!
So, did you watch the Barbie Movie, and what did you wear?! I haven’t seen it yet, but I’ll be watching it soon as apparently, according to many reviews and online rave, it’s quite a good film, so I look forward to watching!
Fun Fact: The first Muslim barbie was launched in 2017, inspired by the Olympic fencer Ibtihaj Muhammad. The barbie is dressed in her fencing uniform and completed with a hijab!
AaliyahG
I am an Editorial Assistant at the MWN Hub
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